Most WordPress websites are built with a page builder — a tool that sits between you and the raw code and lets you make changes visually. Elementor is the most widely used page builder on the planet. The free version is capable. The Pro version is where it becomes genuinely powerful for small business owners.
Without a Pro license, your header and footer are locked in your theme. You can’t edit them without a developer. You can’t create forms that connect to your CRM or email list. You can’t build custom layouts for your services, team, or portfolio pages. You can’t create popup announcements or lead-capture overlays.
Elementor Pro removes all of those limitations. It hands you a complete, visual set of controls for every part of your website — and keeps them accessible through an interface that shows you exactly what your site looks like as you edit it.
Click any element to edit it directly. Your site is the editor.
Desktop, tablet, and mobile views in one interface. Adjust each independently.
All changes stay in draft until you hit Publish. Nothing goes live by accident.
When you open Elementor Pro, you’re editing your live site in a visual canvas. You click on any element — a heading, a paragraph, an image, a button — and an editing panel opens on the left. You change it. You see it update in real time on the right. You publish when you’re ready.
No code. No “save and preview” loop. No wondering if what you’re looking at matches what visitors will see.
The editor shows three views simultaneously: desktop, tablet, and mobile. Changes you make in desktop don’t automatically carry to mobile — you control each breakpoint. That matters for small business sites where a significant portion of visitors are on phones.
Edit every part of your website — not just pages. Headers, footers, blog archives, single post layouts, and 404 pages are all fully editable with a drag-and-drop interface.
Build and edit any page visually. Drag elements onto a canvas, resize sections, rearrange columns, and adjust every design detail — all without touching code.
Create contact forms, lead capture forms, quote request forms, and multi-step forms. Connect them directly to Mailchimp, HubSpot, ActiveCampaign, or your email inbox — without a separate plugin.
Create popups, announcement bars, slide-in notifications, and full-screen overlays. Set them to trigger on scroll, exit intent, time delay, or click. Display rules control exactly who sees them and when.
Take full visual control of your WooCommerce shop pages — product pages, cart, checkout, category archives, and the shop index. Design them to match your brand instead of accepting your theme's default layout.
Add entrance animations, sticky elements, parallax scrolling, custom CSS per element, and gradient backgrounds. Full control over hover states, spacing, typography, and responsive behavior at every breakpoint.
The free version is genuinely capable. If your site is informational — a few pages, a basic contact form, occasional text updates — Elementor Free may be all you need. The Pro version becomes necessary when you want to edit your header and footer, build custom forms, or create layouts that go beyond standard page content.
| Feature | Free | Pro |
|---|---|---|
| Drag-and-drop page editor | ✔ | ✔ |
| 40+ basic widgets | — | ✔ |
| Mobile-responsive editing | ✔ | ✔ |
| Basic contact form | ✔ | ✔ |
| Template library (limited) | ✔ | ✔ |
| Theme Builder (header/footer/archives) | — | ✔ |
| Full widget library (90+ widgets) | — | ✔ |
| Form builder with CRM integrations | — | ✔ |
| Popup Builder | — | ✔ |
| WooCommerce Builder | — | ✔ |
| Motion effects and animations | — | ✔ |
| Custom CSS per element | — | ✔ |
| Role Manager (team access control) | — | ✔ |
| Priority support from Elementor | — | ✔ |
*The protection applies to your base monthly or annual hosting subscription fee for the plan you signed up on.
*These services are priced separately and subject to their own terms. Care plan and add-on pricing is published transparently on the Pricing page.
Elementor Pro retails at $59–$99/year. Every CKreative Digital Care Plan includes a fully licensed copy at no extra charge — active for as long as your plan is active.
That means you’re not buying a tool and hoping it stays updated, compatible, and secure. We handle all of that as part of the plan. When Elementor releases an update, we test and deploy it. When a compatibility issue surfaces, we catch it before it affects your site.
You get the editing access. We keep the engine running underneath it.
- Monthly WordPress updates - Security monitoring + daily backups - SiteHub™ portal access - Elementor Pro included ✓
- Bi-weekly maintenance - Priority support + 1 content update/mo - Performance optimization - Elementor Pro included ✓
- Monthly WordPress updates - Security monitoring + daily backups - SiteHub™ portal access - Elementor Pro included ✓
Not every site needs a managed care plan. If you’re running your own WordPress infrastructure and just need the license, you can purchase Elementor Pro directly from Elementor. Plans start at approximately $59/year for a single site. Pricing may have changed since this page was last updated — the link below goes to their current pricing page.
No. Elementor Pro is built entirely around visual editing. You click on any element — a heading, image, button, or section — and an editing panel opens where you can change text, colors, sizes, spacing, and layout. You see every change in real time before publishing. No HTML, CSS, or PHP knowledge is required for standard editing tasks.
If you want to add custom CSS to individual elements (an advanced feature), the option exists — but it’s entirely optional and most users never need it.
The free version handles standard page editing: text, images, basic layouts, and a simple contact form. Elementor Pro adds the capabilities most active sites require — Theme Builder for editing headers and footers, a Form Builder with CRM integrations, Popup Builder, WooCommerce Builder, motion effects, and access to 90+ widgets total versus 40+ in the free version.
The single most significant addition is Theme Builder. Without it, headers and footers are controlled by your theme and cannot be edited visually. For most small business sites, Theme Builder is the feature that makes Pro necessary.
When your Care Plan is active, Elementor Pro is licensed and activated on your site. You have full access to all Pro features from day one — no separate purchase, no license key to manage, no renewal to track.
We keep the plugin updated as part of your regular maintenance. When your Care Plan is active, your Elementor Pro license is active. If your plan ends, the license deactivates. Your site’s content remains intact, but the editor reverts to the free version.
Yes. Any WordPress user with Editor or Administrator access can use Elementor Pro to edit the site. We recommend assigning Administrator access only to people who need full site control, and using Editor-level access for team members whose role is primarily content updates.
Elementor Pro’s Role Manager (a Pro feature) gives you control over which user roles can access specific Elementor capabilities — useful if you want to allow content updates but restrict structural or design changes.
Elementor Pro works with the majority of well-coded WordPress themes, including all major themes built for Elementor compatibility. In some cases, very old or poorly-coded themes can cause conflicts — this is something we review as part of onboarding any new Care Plan client. If your current theme has known compatibility issues, we’ll flag that and recommend a path forward before anything is changed
The editing experience is comparable for basic tasks — dragging elements, changing text and images, rearranging layout. The significant difference is infrastructure ownership. On Wix or Squarespace, you’re renting your website from a proprietary platform. With Elementor Pro on WordPress, you own the site outright, can move it to any host, and have access to the full WordPress plugin ecosystem.
For someone already comfortable with Wix or Squarespace, the learning curve for Elementor Pro is minimal. The added benefit is that your site runs on infrastructure you control — not a platform that can change pricing, restrict features, or sunset your plan.
A poorly-configured Elementor Pro installation can affect performance — this is true of any page builder. On our infrastructure (dedicated VPS hosting), we tune the server environment specifically for WordPress performance: full-page caching, object caching, image optimization, and a CDN are all part of the stack. Elementor Pro on properly-configured hosting performs well. On shared hosting without optimization, any page builder will be slower.
If you’re concerned about site speed, our free audit includes a performance review of your current setup.
Get Elementor Pro, managed WordPress maintenance, security monitoring, daily backups, and SiteHub™ portal access in one plan — starting at $29/month. View Care Plans
Purchase Elementor Pro from Elementor starting at approximately $59/year. View Elementor Pricing